clients stay planted.
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Investment trends come and go, but human behavior is unchanging.
Regardless of what the future holds for product, behavioral coaching will remain a source of competitive advantage for advisors.
Tulip helps minimize the behavior gap en route to better outcomes for everyday investors. In pursuit of this mission, it empowers advisors to:
Detect
Assess proneness to all major behavioral biases
Perfect
Allow for fine tuning
Protect
Provide real-time alerts for clients most in danger of making poor investment decisions
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